Chicago Conservation Campus

Within 145 acres in Lincoln Park are housed numerous, independent organizations that focus on nature and culture – and in some cases, the intersection between the two.  This area – bounded by bounded by Diversey Parkway and North Avenue and by Stockton Drive and Lake Michigan – presents a unique opportunity to further the City’s green leadership and to engage people in conservation ideas in a natural setting.   

At the request of Mayor Daley, Civic Consulting led a six-month process in 2009 designed to explore the creation of a second museum campus for Chicago, a “conservation campus” themed around environmental topics.

Guiding the participation of the many organizational stakeholders and community groups, Civic Consulting managed the planning effort and guided the development of:

• Community engagement strategy
• Messaging and goals alignment
• Compelling ideas for the site’s theme, branding, and key elements to improve visitor enjoyment
• Enhancements in the physical layout and design
• Solutions to critical traffic and transit problems in the surrounding neighborhood
• Governance options.